Food items are the most sensitive products that need protection from a number of factors like dust, bacteria, and physical damage. However, Bakeries can tackle all these situations with innovative bakery boxes made of cardboard. They are customized right according to the needs of businesses and the trends of the market. Several custom options are offered to the bakery owners, including die-cut windows, gold/silver foiling, embossing, and the use of inserts. In addition, the advanced printing technologies used by the packaging firms boost the aesthetics of these boxes. The colors are achieved perfectly with prominence by the CMYK color schemes via these technologies. A bakery business is such a domain that it takes years for the customers to establish their trust. Therefore, several businesses foresee the low sales volumes during this whole time. However, they do not know that switching their packaging solution and using the special bakery boxes single-handedly can boost their business. They need to implement the following tricks in this packaging solution for the purpose of generating more revenue by boosting business.
Choose fit to product size
It might feel a bit irrelevant, but the size of packaging has vital importance in creating a mood board of purchases for customers. Printed bakery boxes with the unfit size allow the products to move freely. Similarly, the small size of the packaging also makes the food items uncomfortable as they do not fit into that easily and perfectly. Moreover, getting the box perfectly according to the dimensions of products also saves money in terms of less material consumption.
Get a storytelling design
A business can only grow faster if the packaging is able to attract customers. The design of the custom bakery boxes is considered of great importance in doing so. There are numerous ways for that but being creative is essential in this regard as it might make the design complex. A storytelling design is the most effective way to do so. It is possible by using the images while involving some catchy images in the design. It will influence the customers and will entice them to the purchases.
Consider internal beauty
Making efforts over the external packaging aesthetics can convince the buyers for a one-time purchase. However, it is essential to consider the internal beauty of the cardboard bakery boxes. The internal aesthetics of this packaging solution directly relates to the presentation of food items. The ways to raise the presentation vary for all baked items. For example, you need to put the inserts and dividers inside the box for the products like donuts, cupcakes, cookies, and muffins. These dividers will raise the presentation from the inside by separating the products and keeping them in a fixed position.
Improve the product safety
The delicacy of baked items is well known to everyone. For several food items, it is even quite challenging to sustain their original shape. Moreover, environmental factors also influence quality. These food boxes are produced using high-quality cardboard material with fresh wood pulp. It challenges all the physical harms like pressure applied over them or the humidity factors. People make repetitive purchases when they get their ordered products in the best condition and with full freshness.
Display logo for branding
Businesses usually stay unnoticed because they do not use such tactics by which they can become an easy to get option for customers. They need to take some actions by which people interacting once with the products do not forget them again. Displaying the brand logo over these custom boxes is the best option in this regard. It helps in the branding of the business, and more people get aware of the presence in the market. Embossing and debossing techniques make the logo more prominent, and people can even feel it touching with their fingers.
Try changing design over events
Keeping the same design over the years sometimes makes people frustrated. However, keeping the design similar is important at the same time. This situation is balanced by changing the design over this custom packaging for short durations. Popular events like Christmas are an amazing opportunity to do so. Making the design event-specific will also make the products stand out, and hence more people will engage with the products after seeing such a thematic design. You can resume the original design after the events are passed.
Showcase products with windows
Several bakery items are placed in the bakeries in the packaged state, and a required temperature is set. People do not get impressed or trust the products unless they see them with their own eyes. Display of product images over the food boxes does not facilitate completely in this regard. Therefore, use the die-cut window option and craft these windows in beautiful designs. People can easily see the products placed inside the box through this window without the need to take them out.
Display product details clearly
The detailing is also essential when people know less about some products or brands that are new in the market. New bakery items are often launched by the bakeries to win the customer base. So, display all the relevant details over the custom packaging using modern printing technologies. Additionally, these details also help people in comparing the same product with the option provided by the other brands. Another clever trick to keep the customers loyal is directing them to the social media pages by printing the social media handles. These were some clever tricks to use in the bakery boxes that provide huge sales volumes to the businesses. The money spent on this packaging solution is not that much higher. This phenomenon makes it affordable for the average business as well. The custom options in these boxes also make the brands distinctive and prominent.